 |
Web Hosting by Netfirms | Free Domain Names by Netfirms |
|
|
|
Coordination
and Integration of the Cattle and Beef Sector
- To provide students with economic and institutional instruments that allow them to understand an integrated approach to agroindustrial chains.
- To analyze case studies about coordination and integration in the sector
- To create the ability to design chains that would optimize their value, performance and results
Director:
Lic. Alejandro R. Silva
Instructors: Agr. Eng.
Segundo Acuña, Vet. Federico J.
Santángelo
Method: Lectures, hands-on classes, case analysis and developing of an application
Time Load:
16 hs.
Lectures: 12hs.
Students shall read material assigned for classes, that will be handed out
before the course begins
Hands-on
Classes: 4 hs.
Developed during the last 4 meetings in one hour periods, consisting in the
application of instruments and doctrine learnt to a real case of coordination
and integration in the sector
Unit
I
Principles
of Economics
Unit II
Agricultural Marketing Margins
The
theory of marketing margins. Components of marketing margins. Factors affecting
M.M. Gross and liquid margins. The basket of agricultural products. Analytical
models of M.M.
Unit
III
The
Institutional Environment
Definition and concept. Description: elements and stages. Activities within the chain. Structure and performance. Behavior: abnormalities. Coordination and integration: definitions. Vertical coordination continuum: strategy of individual coordination. Economic implications.
Unit V
The beef chain: Argentine case compared to American and Australian. Brazil: the pork, poultry and beef chains. The soya bean, maize and wheat chains: their implications for the cattle and beef sector. Comparative studies among beef, pork and poultry. Other chains. Traceability: concept and definition. Its importance as a value adding instrument. The role of information technology .
Definition.
Typology: commercial, breeders and natural. Experiences in U.S., Argentina and
Australia. Comparative analysis. Similarities and differences. Programs of
product differentiation: economic foundations and empirical evidence. Case
studies. Requisites for programs design: technical and law/economic. Brand:
definition, concept and construction. The impact of advertising.
Bibliography
Amstrong,
H. 1999. "Get Inside the mind of the Consumer". Meat International.
9(2): 28-29. Elsevier International Business.
Baarn,
J., Van der Hoek, F., Pinckaers, M. y Pijls, F. 2001."Making End Meats.
Dynamics in the Meat Industry". Food & Agribusiness Research. Rabobank
International. pp. 51
Bentham,
A & Oldham, C. 2003. "Creating Value Through Traceability Solutions: a
Case Study". Food Origins. pp. 12
Boal, F y Reca, A. 2002. "Australia and Argentina's Beef Industries: Contrasting Structures and Strategies". Food & Agribusiness Research. Rabobank International. pp. 6
Boland, M., Barton, D y Domine, B. 1999. "Economic Issues with Vertical Coordination". MF-243. Kansas State University Agricultural Experiment Station Services and Cooperative Extension Service. pp. 11
Brester, G. y Schroeder, T. 1995. "The Impacts of Brand and Generic Advertising on Meat Demand". American Journal of Agricultural Economics: 969-979
Caldentey
Albert, P y Gómez Muñoz, A. 1993. "Economía de los Mercados
Agrarios". Ediciones Mundi Prensa. Madrid. pp. 218
Champredonde,
M. 1998. "Una Integración en Dos Dimensiones. Grupos de Productores que
Instalaron su Propia Carnicería". pp. 16
Coase, R H.
1991 "Prize Lecture. Lecture to the Memory of Alfred Nobel". Nobel
Lectures 1991-1995. World Scientific Publishing Co. pp. 8
Fee, R. 1997. "A is for alliance". Succesful Farming: 25-29
Green, R. 1999. "Nota Metodológica para el Curso de Capacitación en Análisis de Cadenas Agroalimentarias". ONU-FAO. SAGPyA. pp. 8
Hargreaves,
J. "Supply Chain Alliances Vital". Agency for Food and Fibres
Sciences. pp. 1
Henson, S
& Hooker, N. 2001. "Private Sector Management of Food Safety: Public
Regulation and the Role of Private Controls". Intenational Food and
Agribusiness Management Review 4 (2001) 7-17
Hobbs, J, Cooney, A, y Fulton, M. 2000. "Value Chains in the Agri-Food Sector. What are They? How Do They Work? Are They For Me? Specialized Livestock Market Research Group. pp. 32
Katz, J y
Boland, M. 2000. "A New Added Value Strategy for the US Beef Industry: the
Case of US Premium Beef Limited" Supply Chain Management: An International
Journal. pp. 99-109
Ketelhon, W
y Allen, B. 1999. "Competitividad de la Industria de la Carne en América
Latina" INCAE. Centro Latinoamericano para la Competitividad y el
Desarrollo Sostenible. 1 Edición. Págs. 166.
Muñoz, R.
1996. "Comercialización. Entregas I y II". Secretaria de
Publicaciones. CEABA. Facultad de Agronomía. Universidad de Buenos Aires. pp.
ND
North, D.
1995a. "Transaction Costs Through Time". Washington University. St.
Louis. pp. 9
North, D.
1995b. "Institutions, Transaction Costs and Productivity in the Long
Run". Washington University. St. Louis. pp. 10
North, D.
1996. "Economics and Cognitive Science". Washington University. St.
Louis. pp. 5
Porter, M. 2000. "Attitudes, Values, Beliefs, and the Microeconomics of Prosperity". Capítulo 2: 14-28. En: "Culture Matters. How values Shape Human Progress". Harrison, L. y Huntington, S. Editores. Basic Books, New York. pp. 348
Peterson,
J, Cornwell, F. y Pearson, C. 2000. "Chain Stocktake of Some Australian
Agricultural and Fisheries Industries". Department of Agriculture,
Fisheries & Forestry. Australia. pp. 96
Peterson, S and Wysocki, A. 1997. "The Vertical Coordination Continuum and the Determinants of Firm-Level Coordination Strategy". Department of Agricultural Economics. Michigan State University. Staff Paper No 97-64. pp. 20
Poray, M, Gray, A, Boehlje, M & Preckel, P. 2003. "Evaluation of Alternative Coordination Systems Between Producers and Packers in the Pork value Chain". pp. 28
Reca, A. 2002. "Food and Mouth Disease in Argentina: Turning a Crisis into an Opportunity". Food & Agribusiness Research. Rabobank International. pp. 6
Sahad,
C. 2001. "US Branded Beef . . . These are changin' Times". Industry
Note. Food & Agribusiness Research. Rabobank International. pp. 5
Salin,V. 1998. "Information Technology in Agri-Food Supply Chains". Texas A&M University. Págs. 6
Silva, A. 2001. "El Complejo Agroindustrial de la Soja en Argentina: un Análisis Descriptivo y Competitivo". Facultad de Agronomía. Universidad de Buenos Aires. pp. 42
Silva,
A. 2003. "Diferenciación de Producto: ¿Una Estrategia Competitiva para el
Sector Ganados y Carnes Argentino?". Tesis de Licenciatura. Facultad de
Agronomía. Universidad de Buenos Aires. pp. 136
Silva, A. 2003. "Los Costos de Transacción: Orígen, Aplicación y Definición del Concepto". Escuela para Graduados. Facultad de Agronomía. Universidad de Buenos Aires. pp. 10
Silva, A. 2004. "Contrato de Capitalización de Hacienda Vacuna de Cria". pp. 2
Ward,
C. 1977. "Vertical Integration: Beef Pork and Poultry". Department of
Agricultural Economics. Oklahoma State University. pp. 13
Varian, H.
1998. "Microeconomía Intermedia". Cuarta Edición. Editorial Antoni
Bosch. Barcelona. pp. 752
Wachenheim,
C. y Singley, R. 1999. "The Beef Industry in Transition: Currents Status
and Strategic options". Journal of Agribusiness 17,1 (Spring 1999): 49-62.
Agricultural Economics Association of Georgia
Wood, A. 1999. "Value Chains: an Economist's Perspective". Spreading of the Grains Workshop. IDS. pp. 7
Zylbersztajn,
D. 1996. "Governance Structures and Agribusiness Coordination: A
Transaction Costs Economics Based
Approach". USP. pp. 46
Zylbersztajn,
D & Farina, M. 1999. "Strictly Coordinated Food-Systems: Exploring the
Limits of the Coasian Firm". International Food and Agribusiness Management
Review. 2:2 249-205
April 2005